Eddie TockCEO
areas of expertise
- Strategy, Vision & Mission Planning
- Revenue Generation
- Relationship Development
- Operations Management
- Contract and Real Estate Negotiations
- Strategic Alliances & Development
education
- M.S. in Exercise Physiology,
Queens College in NYC - M.S. in Education,
Queens College in NYC
CEO of REX, Eddie is a gifted professional with more than 30 years of Fitness industry Management & Leadership experience. He has consulted with over 1250 clubs. Ed has been one of the top speakers at IHRSA & Club Industry. For 21 years Mr. Tock was a Senior partner at Sales Makers, which was given the IHRSA Associate of the Year Award, the only consulting firm in 25 years to win this award! Eddie has recently partnered with Will Phillips of REX Roundtables to develop new roundtables for owners and chief executives for the health and wellness industry and is currently facilitating several REX Roundtables and leading the expansion of REX Roundtables worldwide.
An award-winning, entrepreneurial executive with a strong track record of visionary leadership in the club industry.
Eddie has worked with over 1400 clubs (148 pre sales) in 41 states and 6 countries since 1983.
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- A faculty member of Club Industry Magazine, a top rated speaker at each of their 2 yearly conventions since 1990 & author for their magazine’s “Focus on Clubs” section 6x per year.
- Eddie has been a featured speaker at over 90% of the IHRSA conventions since 1990 & has authored many articles for their magazine.
- Eddie has been a faculty member for The IHRSA Professional Club Management, a week long graduate level course for owners & managers.
- Eddie was on the faculty of Club Success Magazine & Club Insider News.
- As a partner with Sales Makers, Ed sponsored & authored the IHRSA video on sales.
- Eddie is a judge for Club Industry awards & IHRSA’s sales team of the year award.
- Speaker for FITLIFE, MACMA & NEHRSA (regional IHRSA groups); Golds Gym Regional and national conferences.
- Eddie was on the Advisory Board of Wellness Health Education Network.
- Speaker & Education Committee member for Medical Fitness Association (MFA).
- Faculty for Face & Body Spa Magazine – Spa & Healthy Aging Conference.
- Featured speaker for the Italian Fitness Federation, Milan, Italy.
- Featured speaker for Lifenergy, Mondello, Italy.
- In 2008, Eddie partnered with Will Phillips of REX Roundtables to develop new roundtables for the health and wellness industry.
Get in Touch
I’d like to learn more about REX Roundtables and see if it’s a good fit for me!:
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“REX Roundtables is known for their expertise in bringing industry leaders together with a highly productive networking and learning ecosystem that strengthens professional relationships. IHRSA’s collaboration with REX will facilitate the formation of additional roundtable groups and also enhance a broader sharing of knowledge and expertise that will benefit the entire industry.”
“There is no better resource in our industry than REX Roundtables to get high level information that leads to great bottom line results!
“My membership in REX may be the very best business decision I have ever made.”
“I have not missed a Roundtable meeting in the last twelve years. They keep me inside my industry with smart peers with solid experience. The years I’ve been in REX are equivalent to an Executive MBA, but more focused and more practical. It’s like being on a high performing team where everyone is stretched to keep up with the others.”
“I’ve been participating in my Roundtable for 12 years now. This is the single, most valuable thing I do for the growth of our business and my own professional development. The educational components and the networking opportunities are invaluable.”
“I have had the opportunity to be on a REX roundtable for over 10 years. REX has been responsible for not only helping me more than double my gross revenues and greatly increase my profitability; it has helped me become a much better leader.”
